Assistant Brand Manager - Taste & Calendar

Bring some of KFC Australia’s biggest food launches and campaigns to lifeWork across creative, media, consumer insights and commercial performanceBuild your brand marketing career with one of Australia’s most iconic brands
At KFC, we’re passionate about creating food and brand experiences that Australians crave.
As our Assistant Brand Manager – Taste & Calendar, you’ll help bring our biggest Taste food drops to life across the annual marketing calendar – working across strategy, creative, media and execution to deliver campaigns that get people talking and drive commercial results.
You’ll take ownership of selected campaigns from brief through to launch, partnering with some of Australia’s leading agency partners and teams across the business to turn consumer insight into brilliant work in market.
It’s a great opportunity for an emerging brand marketer ready to build their experience across the full campaign lifecycle, while learning what it takes to grow one of Australia’s most recognised brands.
A DAY IN THE LIFELead the delivery of selected Taste campaigns from brief through to launch, bringing together creative, media and execution.Partner with creative, media and production agencies to deliver integrated campaigns across paid, owned and earned channels.Turn consumer, category and cultural insights into ideas and opportunities that strengthen our Taste calendar.Track campaign, sales and consumer performance to understand what’s working and improve future activity.Support commercial planning across sales, pricing, forecasting, promotional effectiveness and marketing investment.Coordinate timelines and stakeholders to keep campaigns moving.Lead Local Restaurant Marketing planning, connecting local activity with our national campaigns and brand.Help improve the tools, processes and ways of working.
ABOUT YOUAround 3–5 years’ experience in marketing, brand or agency roles, ideally within a fast-paced consumer environment such as QSR, retail or FMCG.Strong creative judgement and an understanding of how integrated marketing and media channels work together.Commercially curious and comfortable using sales, consumer and campaign data to find insights and inform decisions.A natural collaborator who can build strong relationships across internal teams and agency partners.Organised and comfortable managing multiple campaigns, stakeholders and deadlines.Curious about culture, consumers and creativity, with a genuine passion for building brands people love.Proactive, adaptable and solutions-focused, with the confidence to take ownership.
WHY KFC?It’s not just what you do at KFC. It’s the way you do it.
Here, you’ll be surrounded by people who are passionate about the brand, ambitious about what we can achieve and generous in sharing what they know. You’ll have the opportunity to learn, contribute and build your career while working on a brand that’s part of Australian culture.
And because everyone has a seat at our table, you’ll be encouraged to bring your perspective, your ideas and your Original self to work.
BUCKETS OF BENEFITS Half-day Fridays – get some time back in your weekAdditional wellbeing leave each yearMonthly mobile phone and home internet contributionsEmployee discounts at KFC restaurantsCorporate Culture Club initiatives and team experiencesFree onsite secure parking at Frenchs ForestA supportive, collaborative and people-first culture focused on growth and development
JOIN KFC: CHOOSE A FINGER LICKIN' GOOD LIFE There’s all kinds of potential here! Explore new paths and choose where your career takes you. Whatever your journey looks like, we’ll help you get there, because we take your goals seriously. Apply now via the included link.
Here at KFC, we see ourselves as an equal opportunity employer. This means it’s a level playing field for all. Our work environment is fully inclusive and we strive for a workplace where diversity of thought and perspective is welcomed, sought out and developed. No matter who you are or where you’re from, people from all walks of life are encouraged to apply to join the KFC family. This means no matter your gender identity, ethnicity, cultural background, sexual orientation, disability, life stage or other legally protected status – you’ve always got a seat at our table.