Marketing & Campaign Manager - Medical Property

Position: Marketing & Campaign Manager – Medical Property
Location: Remote – South Africa
Work Hours: Monday to Friday, 14:00–23:00 Brisbane Time
Role Type: Full-Time
Reports To: Chief Operating Officer
Salary: R25,000 per month – Non-Negotiable

Position Overview:
Our Australian client is an established property business specialising in the
sales, leasing, marketing, and development of health, medical, and
selected commercial property assets.
They are seeking an experienced Marketing & Campaign Manager to
manage end-to-end marketing campaigns across a portfolio of client
properties, with a particular focus on the health and medical property
sector.

This is not primarily an internal brand or social media coordination role. The
successful candidate will take ownership of client campaigns once a sales
or leasing agreement has been signed. This includes managing paid
advertising budgets, email campaigns, property listings, signage,
information memorandums, brochures, leasing proposals, photography
selection, and campaign reporting.

The role requires someone who can make informed marketing decisions
independently, manage multiple campaigns simultaneously, and
understand how medical properties such as GP suites, allied health
facilities, and specialist consulting rooms should be positioned differently
from standard retail or office properties.

Advanced experience in Meta advertising is essential, including campaign
creation, audience targeting, retargeting, budget management,
optimisation, and performance reporting.

Client Property Campaign Management
• Manage end-to-end marketing campaigns for health, medical, retail,
and commercial properties.
• Take ownership of campaigns once a sales or leasing agreement has
been signed.
• Develop campaign strategies based on the property, location,
tenancy type, and target audience.
• Manage multiple client campaigns and property launches
simultaneously.
• Coordinate campaign timelines, budgets, approvals, deliverables,
and external suppliers.
• Make informed decisions regarding campaign channels, messaging,
audiences, and budget allocation.
• Ensure campaigns are delivered accurately, professionally, on time,
and within budget.

Paid Advertising and Digital Marketing
• Create, manage, and optimise paid advertising campaigns across
Meta, including Facebook and Instagram.
• Manage advertising budgets across multiple client property
campaigns.
• Develop audience targeting and retargeting strategies for healthcare
tenants, buyers, investors, and property owners.
• Monitor campaign performance and adjust budgets, creative material,
messaging, and audiences where required.
• Plan and manage email marketing campaigns supporting property
sales and leasing.

• Track leads and ensure marketing enquiries are captured and
directed appropriately.
• Prepare campaign performance reports and provide
recommendations for improvement.

Property Listings and Marketing Collateral
• Create and maintain property listings on realcommercial.com.au and
other commercial property platforms.
• Write accurate and engaging listing copy tailored to medical,
healthcare, and commercial audiences.
• Select appropriate photographs and visual assets for listings and
campaigns.
• Coordinate property image editing, enhancement, and cleanup where
required.
• Create high-quality information memorandums, leasing proposals,
sales proposals, brochures, and presentations.
• Design signage and promotional material for property and building
sites.
• Ensure all listing information, imagery, branding, and property details
are accurate and consistent.

Medical and Healthcare Property Marketing
• Research Australian medical and healthcare property trends, tenancy
types, and market requirements.
• Understand how GP suites, allied health facilities, specialist
consulting rooms, and healthcare developments should be marketed.
• Tailor campaign messaging to appropriate healthcare operators,
investors, buyers, and tenants.
• Research competing properties, local demographics, healthcare
demand, and surrounding services.

• Consider factors such as accessibility, parking, zoning, fit-out,
location, and nearby healthcare services when developing
campaigns.
• Support the sales and leasing team with medical property research
and market insights.

Brand, Content and Website Management
• Maintain consistent branding across client campaigns and company
marketing materials.
• Create professional marketing collateral using Canva, Adobe
Creative Suite, or similar tools.
• Support the company’s website, social media platforms, and internal
brand activity as required.
• Create and schedule content across LinkedIn, Facebook, Instagram,
and other relevant platforms.
• Update website and property content using WordPress, Wix,
Squarespace, or a similar CMS.
• Optimise website and property content for SEO and lead generation.
• Assist with landing pages, brand guides, campaign templates, and
digital marketing assets.

Sales and Leasing Support
• Prepare marketing proposals, leasing proposals, listing
presentations, and pitch decks.
• Assist the sales and leasing team with property launches,
inspections, presentations, and client meetings.
• Maintain accurate lead and campaign information within the
company’s CRM.
• Communicate with clients and internal stakeholders regarding
campaign approvals, deliverables, and performance.
• Conduct market, competitor, tenancy, and property research to
support sales and leasing strategies.

Process Management, Reporting and Automation
• Maintain campaign calendars, workflows, checklists, templates, and
project trackers.
• Track campaign progress and identify potential delays or bottlenecks.
• Document and improve marketing and sales processes.
• Identify opportunities to introduce automation and improve
productivity.
• Use AI tools responsibly to support image editing, research,
reporting, content creation, and brand guide development.
• Prepare reports covering advertising performance, digital
engagement, lead generation, and campaign outcomes.
• Maintain accurate records of campaign budgets, deliverables,
approvals, and results.

Qualifications & Experience:
• Relevant qualification in Marketing, Communications, Digital
Marketing, Property, or a related field.
• Demonstrated experience managing marketing campaigns from
planning through to reporting.
• Advanced Meta advertising experience, including campaign creation,
audience targeting, retargeting, budget management, optimisation,
and performance analysis.
• Experience managing paid advertising budgets across multiple
campaigns.
• Strong copywriting skills, particularly for property listings, proposals,
brochures, advertisements, and client communications.
• Experience creating professional collateral using Canva and/or
Adobe Creative Suite.
• Strong project and campaign management experience.

• Experience managing multiple clients, campaigns, or properties
simultaneously.
• Proficiency in CRM platforms and email marketing tools.
• Website content management experience using WordPress, Wix,
Squarespace, or a similar CMS.
• Strong knowledge of SEO, lead generation, social media marketing,
and digital campaign reporting.
• Experience using AI tools for image editing, market research, content
creation, reporting, or workflow improvement.
• Excellent written and spoken English.
• Previous experience in commercial property marketing is highly
advantageous.
• Experience within health, medical, healthcare, or specialist property
marketing is strongly preferred.
• Experience creating information memorandums, leasing proposals,
property brochures, and commercial property listings is
advantageous.
• Knowledge of the Australian commercial or healthcare property
market would be beneficial.
• A portfolio containing relevant campaigns, brochures, proposals,
advertisements, or property marketing work will be required.

Personal Attributes:
• Commercially minded and able to make sound marketing decisions
independently.
• Highly organised and capable of managing multiple campaigns and
deadlines.
• Detail-oriented, particularly when working with property information,
budgets, and client-facing material.
• Strategic and analytical, with the ability to interpret campaign
performance and make improvements.

• Creative, with a strong eye for design, branding, and premium
property presentation.
• Proactive and comfortable taking full ownership of campaigns.
• Able to communicate professionally with clients, suppliers, and
internal stakeholders.
• Comfortable working independently in a remote environment.
• Adaptable and able to work across different property types, campaign
requirements, and target audiences.
• Systems-focused, with an interest in improving workflows through AI
and automation.
• Reliable, accountable, and able to consistently meet deadlines.

R25,000 per month – Non-Negotiable