Digital Commercial Content Executive

ABOUT SUPERCARS

The Repco Supercars Championship is the premier motorsport category in Australasia and one of the most watched and attended sports in the country. The sport is evolving and is now globally recognised as the best touring car category in the world and a leader in motorsport entertainment.

Our ambition is to be a part of every Australian household. That is, we aim to grow value by increasing our reach and improving our market relevance, so it is an exciting time to be a member of the Supercars team, as we continue to grow as one of the leaders in Australian sport.   

CULTURE

It is an exciting time to be a member of the Supercars team, as we continue to grow as one of the leaders in Australian sport. Our culture supports high performance and is characterised by our values, which foster a team who are:

• Respect
• Teamwork
• Excellence
• Passion

IS THIS YOU?

Are you an experienced Digital Production Coordinator, or Social Media Coordinator looking to take your career to the next level?

Supercars is looking for a Digital Commercial Content Executive with a minimum 2-years’ experience working in Sport, entertainment or agency side in a social / digital content production capacity.

The right candidate will be highly organised and have a high level of proficiency in stake holder management and commercial acumen. They’ll have a willingness to learn and the ability to adapt and optimise on the fly. A creative eye is crucial, as is having a finger on the pulse of the best social content across a range of sports and entertainment. A love of motorsport is a must.

The successful candidate will have proven experience receiving and interpreting briefs from clients, briefing and managing content creation processes end to end, and managing content calendars. They’ll have a natural eye for content and an understanding of design and video production.

ROLE SUMMARY

The Digital Commercial Content Executive will be responsible for Digital Content that drives commercial outcomes.

They will own the ideation, planning and production flow of commercial content on the Supercars owned digital channels. This includes meticulously maintaining the commercial content production schedule, which includes briefing internal and external video editing resources, managing the content calendar and some production of commercial content.

As an integral part of the high-performing Supercars Digital team, which creates, distributes and monetises content across the Supercars’ digital ecosystem, the Digital Commercial Content Executive will play a pivotal role as the conduit between the Supercars Digital team and the Supercars Commercial and Partnerships teams, and our partners. They will work closely with the Partnerships team to execute the commercial content deliverables for partners, and assist the Commercial Sales team with pitching content campaigns.

During non-race weeks, you will assist in the planning٫ execution and optimisation of our social media and digital content program on revenue-driving platforms like YouTube, the App and Website

.

On race weekends you’ll work in a live-sport environment, creating and distributing commercial content deliverables from the central hub in Sydney, and traveling to select events Nationally.

KEY RESPONSIBLITILIES

Content Production

• Managing the commercial content production flow with external and internal production teams, including briefing, calendar, and end-to-end content delivery. This includes digital video, editorial, EDM, static designs, display ad banners and EDM inclusions
• Respond to briefs from Commercial + Partnerships teams, lead ideation and briefing for the content outputs, manage rounds of changes and feedback
• Ideate and pitch commercial content opportunities in partnership with the Commercial & Sales
• Lead collaboration between the Partnerships and Digital teams to develop new digital inventory concepts for commercialisation
• Use design templates to update commercial social assets in Photoshop, Slate, and Premier Pro

Production Management

• Manage the digital inventory and commercial digital deliverables schedule
• Manage the production of commercial content with external and internal creative resources
• Live event coverage during race weekends

Collaboration and Stakeholder Management

• Liaise with internal partners to manage the internal cross-functional briefing process digital commercial content
• Receive and interpret briefs from internal and external partners and manage the production workflow of internal and external resources to deliver the briefs

Benchmarking and Performance Reporting

• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics٫ native social reporting etc.)
• Acquire insight in online marketing trends and use strategies current to market
• Collaborate with the digital team’s creative process by providing insightful٫ data-led and trends-influenced creative ideas for content marketing
• Attend cross-functional meetings and present reporting, insights and trends

KEY REQUIREMENTS

• 2+ years’ proven experience as a Social Media Coordinator, or similar role
• Experience agency side, or within a sports & entertainment is preferred, but not mandatory
• Outstanding knowledge and understanding of digital marketing concepts and best practices
• Experience in managing Social Platforms for organisations (Instagram, FB, TikTok, YouTube etc)
• High proficiency in video editing (Adobe Premiere Pro + native device editing)
• High proficiency in Adobe Photoshop
• Excels in the following areas and attributes:

Creative content writing

Strong communication, presentation and interpersonal skills

Organisation and process driven

Resilient and adaptable in an agile, high-paced and high-pressure environment

Innovative mindset with a passion to test and learn new approaches

Genuine passion for shaping the ultimate fan experience

Self-motivated and driven to achieve high standards for quality and performance

If you love creating digital content, you’re cool under pressure and are looking for the next step in a career with sporting ambitions, we want to hear from you.

Send a copy of your CV and a Cover letter addressing the key requirements.

Please include examples (links is fine) to content you have created and accounts you have worked on.