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Listed 5 weeks ago

Marketing Brand Manager

Ridley

Marketing
Location
Melbourne, VIC
Type
Full-time

About the role

About the Role Reporting to the Head of Marketing & Communications, you’ll help deliver the marketing strategy for Ridley’s Packaged Products business, with a focus on brand growth, campaigns, innovation and new product launches. This 6 month fixed term role will work across the business and with external agencies to turn customer and market insights into effective marketing activity. Key responsibilities include: Support the development and delivery of annual brand plans and marketing initiatives. Lead and coordinate campaigns across digital, media and in-store channels. Lead marketing activities for new product development, innovation and product changes. Coordinate creative development and media campaigns with external suppliers. Use customer, consumer and market insights to identify opportunities and inform marketing activity. Monitor campaign performance and provide insights, ROI analysis and recommendations. Work closely with Sales, Technical, Product Development and Supply Chain to deliver initiatives and product launches. Support the management and tracking of A&P budgets and support financial analysis for innovation projects. Contribute to a positive, collaborative and accountable team culture. About You You’ll be an experienced marketer with a strong background in brand or product management within the packaged products space, ideally with experience spanning social media, campaign management and innovation projects. You’ll bring: 3–5 years’ marketing experience, ideally including brand or product management. A degree in Marketing, Business, Commerce or a related discipline. Strong project management and organisational skills. Commercial and financial acumen. Experience using customer, consumer and market data to generate actionable insights. Strong stakeholder management and influencing skills. The ability to manage multiple priorities and deliver projects on time. A collaborative, proactive and commercially focused approach. Experience in FMCG, packaged products, agriculture, animal nutrition or the pet industry will be highly regarded.   Why Join Ridley? Opportunity to help shape and grow Australian brands Opportunity to lead key marketing initiatives with support from an experienced Marketing team Collaborative and supportive team environment An amazing opportunitiy within a leading Australian agribusiness How to Apply If you’re ready to help grow established brands, lead impactful marketing initiatives and contribute to the growth of Ridley’s Packaged Products business, we’d love to hear from you. To apply, please visit www.ridley.com.au/about/vacancies and provide your resume and cover letter. Applicants must have unrestricted Australian working rights. Shortlisted candidates may be required to complete relevant background checks. Ridley is an equal opportunity employer and welcomes applications from people of all backgrounds.
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