PR Account Exec/Manager

Company Description The PR Partnership is a boutique public relations consultancy based in Sydney, established in 2003, that delivers strategic marketing communications across sectors such as property, finance, lifestyle, and health and wellbeing. The agency focuses on building long-term partnerships with clients to design and implement campaigns aligned with their objectives. Its work is results-driven and integrates media relations, digital and social media, influencer engagement, sponsorship management, direct outreach, and stakeholder programs. The PR Partnership maintains professional standards as a Member of the Public Relations Institute of Australia (PRIA), offering structured, credible PR services. Team members collaborate closely with clients and media, gaining exposure to diverse industries and integrated communication tactics.
Role Description This is a full-time hybrid role based in Sydney, NSW, with a mix of in-office collaboration and some work from home flexibility. The PR Account Exec/Manager will manage day-to-day client relationships, support the development of PR strategies, and help plan, implement, and evaluate campaigns across traditional and digital channels. Responsibilities include drafting media releases, pitches, briefing notes, and other content; coordinating media outreach and monitoring coverage; and managing social media and influencer activity for client accounts. The role involves preparing client reports, tracking results against KPIs, maintaining contact lists, and supporting sponsorship and stakeholder engagement programs. The successful candidate will contribute to new business proposals, attend client and media meetings, and work closely with senior team members to ensure campaigns are delivered on time and to a high standard.
Qualifications
Demonstrated public relations and communications skills, including media relations, stakeholder engagement, and campaign coordination.Strong writing and editing abilities, with experience drafting media releases, pitches, social content, and client reports.Understanding of digital and social media platforms, including basic content planning, community management, and influencer coordination.Sound organizational and project management skills, with the ability to manage multiple deadlines and maintain attention to detail.Excellent interpersonal and client service skills, including the ability to build productive relationships with clients, media, and partners.Relevant tertiary qualifications in public relations, communications, marketing, or a related discipline, or equivalent professional experience.Familiarity with PR measurement tools, media monitoring services, and standard office software (e.g., Microsoft Office, Google Workspace) is beneficial.Prior agency or in-house PR experience, particularly within property, finance, lifestyle, or health and wellbeing sectors, is an advantage.