Membership Sales & Experience Manager

We’re looking for an absolute gun to join The Yard Gym Darlinghurst as our Membership Sales & Experience Manager.

This is a sales-focused role for someone who already knows how to sell.

We’re looking for someone experienced, confident and driven who can come in, take ownership of our sales process and make an immediate impact on the growth of the gym.

This isn’t an entry-level sales position. We’ll teach you our business, our product and our community — but we’re looking for you to bring the sales experience.

You should already understand how to manage a pipeline, build rapport, qualify leads, handle objections, follow up properly, ask for the sale and close. Ideally, you’ll have your own proven process and know what it takes to consistently turn enquiries and trials into members.

Proven successful experience selling memberships is required, with gym or fitness industry sales experience highly regarded.

The Role

You’ll take ownership of the membership sales journey from the moment a lead comes in through to conversion and onboarding.

That means responding to new leads quickly, building rapport, booking trials, following up consistently and making sure every genuine opportunity is properly worked.

You’ll be responsible for:

• Managing inbound leads, trials and membership enquiries

• Owning the sales pipeline and CRM

• Consistent and effective lead follow-up

• Membership sales, conversions and onboarding

• Working towards and exceeding sales targets

• Following up trials and prospects until there is a clear outcome

• Member retention, re-engagement and win-back opportunities

• Identifying opportunities to generate new leads and grow membership

• Building strong relationships with members

• Creating an exceptional experience from the moment someone walks through the door

• Community engagement, partnerships and local outreach

• Social media content and day-to-day social engagement

• Supporting promotions, events and membership campaigns

• Maintaining exceptionally high standards of cleanliness and presentation across the gym

• Ensuring front-of-house systems, processes and daily tasks are completed properly

• Identifying ways to continually improve the member experience

• Taking ownership of issues and getting things done without needing to be chased

Who We’re Looking For

We want someone who is naturally proactive and takes ownership.

You don’t wait for someone to tell you which leads need following up. You know your pipeline, know where your opportunities are and have a plan for converting them.

You’re comfortable picking up the phone, having genuine conversations with prospects, following up multiple times, handling objections and asking for the sale.

You understand that good sales isn’t about being pushy. It’s about building relationships, understanding what someone wants, creating value and having a process that consistently converts.

You’ll ideally have:

• Proven successful membership sales experience

• Previous gym or fitness industry sales experience

• A demonstrated history of hitting or exceeding sales targets

• Your own established sales and follow-up process

• Strong closing and objection-handling skills

• Excellent communication and relationship-building skills

• Strong organisation and follow-up habits

• Confidence using a CRM and managing a sales pipeline

• Initiative and the ability to work without being micromanaged

• High standards around presentation and cleanliness

• Confidence with social media and creating engaging content

• A positive, energetic personality and strong work ethic

• A genuine desire to contribute to the growth of the business

Most importantly, we want someone who knows what they’re doing and wants the freedom to take ownership of it.

If you need to be taught the fundamentals of sales, this probably isn’t the right role.

If you already know how to sell, have a process that works and want an opportunity where your performance directly impacts both the growth of the business and what you can earn, we want to hear from you.

$35–$40 per hour plus commission, with strong earning potential for someone who can consistently perform and drive membership growth.

Rate will be increased as we hit certain milestones, a good salesperson will be compensated accordingly.